Smartsite iXperion modules Web 2.0 and SEO Toolkit

14/06/2009 - Smartsite demonstrates two new tools which, on the one hand, help initiate communication with your target groups in two directions and, on the other hand, ensure better positions in the search engines.

Web 2.0 Toolkit

By now, Web 2.0 has been given the reputation of interactivity, cooperation and is seen as the next generation of the world wide web. With your new web surroundings, even you can take this step. The content management system Smartsite iXperion and the Smartsite Web 2.0 Toolkit are the perfect basis for a modern, rich and dynamic website or intranet. The creation, management and publication of carefully put together information or content is made possible by the content management facilities of Smartsite iXperion. The visitors of your website or intranet can contribute, or make their contribution as user generated content, thanks to reaction possibilities on information, discussion forums, content ratings and polls. Furthermore,  Web 2.0 Toolkit offers the opportunity to create RSS feeds, Web logs, Event calendars, Tag clouds and Item comments.

Download here the Smartsite Web 2.0 Toolkit brochure.

SEO Toolkit

An important part of the SEO Toolkit is formed by Friendly URLs. According to the Web guidelines, a Friendly URL is ‘a URL which one can remember, calculate and which makes a logic impression’. During a search, the search engine determines the score of a page of the website based on the URL. By letting the URL contain strategic search terms, you as a marketer or editor can influence the score of a page. For instance, the website “http://www.mijnsite.be/nieuws/binnenland/nieuwe-bestuursvoorzitter-benoemd” displays a URL that already offers a description of the page. With the SEO Toolkit, Friendly URLs for your website can be available. These can be turned into sustainable URLs as the Web guidelines prescribe. 

Download here the Smartsite SEO Toolkit brochure.