Making publishing in a variety of media a painless operation

A major medical company, a leader in the development and manufacture of cutting-edge technology surgical products, came to Service Point Belgium to develop a content management and digital publishing system. In conjunction with LUON, Service Point Belgium implemented a highly advanced marketing tool, based on the Pythia publishing platform. Detailed product information (technical specifications, photos, etc.) is stored in one, all-encompassing database that can be accessed via an intuitive user interface.

For there, it is possible to export the information automatically to a variety of formats delineated and designed by LUON: paper catalogues, webpages, data sheets, and so on. Using this cost-effective method enables the customer to simplify the production process of catalogues significantly, as well as have optimum control over content and create additional sub-catalogues and new digital publications.